Metro Brokers Sponsors First Triathlon

BrokerIPTV: Today we are talking with Mike Bradley from Metro Brokers Eagle View Properties and Mike, thanks for being with us. How are you?

Mike Bradley: Thank you, I am very good.

BrokerIPTV: We are talking about a topic that's kind of near and dear to my heart. I am a fitness junkie and it sounds like you are going to put on a triathlon. Is that right?

Mike Bradley: Yeah. This will be first our annual triathlon.

BrokerIPTV: And how did the idea come about? Why a triathlon?

Mike Bradley: Well, Metro Brokers really want to appeal to a new market segment. We had traditionally had golf tournament and it is kind of difficult to get people participate in golf tournament. There is a lot of golf tournaments to choose from. So, we said, "Well, what's something new that we could get a new audience, new participation and still benefit Special Olympics and continue our 10 year partnership with them."

BrokerIPTV: Talk a little bit about that, what's that all about and how you benefit them.

Mike Bradley: All proceeds will be benefitting Special Olympics of Colorado.

BrokerIPTV: Wow. Great.

Mike Bradley: So, for a first year event, we don't really know what to expect.

BrokerIPTV: Right.

Mike Bradley: As a charity event, it's a little bit different from the competitive race, the whole goal is to get it done, prove to yourself you can do something and help a worthwhile charity.

BrokerIPTV: And when you were coming up with this idea in the conference room with all the people involved, did anyone push back and go, "Ooh, exercise?"

Mike Bradley: Yeah. Realtors® are traditionally older, somewhat overweight, in some places and so this is definitely something that's going to change attitudes and it's really appealing to everybody. It's not just real estate agents. In fact, we don't know how many Metro Brokers will be doing it, but that's not our target market. This is just for the public and for the benefit.

BrokerIPTV: So, the public can participate in addition to the Realtors®?

Mike Bradley: Oh yeah, definitely.

BrokerIPTV: Okay. Tell me a little bit about the format?

Mike Bradley: Well, let's say sprint triathlon and it starts with an open water swim in Cherry Creek Reservoir.

BrokerIPTV: How far?

Mike Bradley: It's half mile.

BrokerIPTV: Okay.

Mike Bradley: So, that's about 880 yards or approximately 34 lengths of the swimming pool and then that's followed by a 12 mile bike, and a three mile run.

BrokerIPTV: Okay.

Mike Bradley: And then we have the finish line and we have a catered dinner from Lodo's Bar And Grill and beer and party and music and awards and everything.

BrokerIPTV: So, you can reward yourself if you complete this thing.

Mike Bradley: Yeah.

BrokerIPTV: When is it?

Mike Bradley: It's on Friday, June 5th and it starts at 6 p.m. So, you don't even have to wake up early.

BrokerIPTV: So, it's appropriate we are talking about this now. So, we give people plenty of time to get in shape and get ready for this. Is that right?

Mike Bradley: Yeah, you need about three months of good training.

BrokerIPTV: All right. What are the critical things that have to happen to make this successful in the first year?

Mike Bradley: We have been very lucky to bring on Ian Adamson, who has... he is going to be our race director and producer. He has produced over 36 events around the world, including the 24 hours of triathlon at the Boulder Trail Triathlon and then multiple iron man type events around the world. So, his expertise and the USAT sanctioning that we are going to get along with that really will make this a success.

BrokerIPTV: I think it's a different idea. I applaud you guys for thinking out of the box. I mean are you ready?

Mike Bradley: I am getting there.

BrokerIPTV: All right.

Mike Bradley: Work on the run.

BrokerIPTV: Now, if somebody wants to participate because it's absolutely a worthwhile event, how do they find out more information?

Mike Bradley: All the information is posted at metrobrokerstriathlon.com and there is online registration, mail in registration, and we are even looking for volunteers.

BrokerIPTV: Excellent. Mike, great event. Thanks so much. Appreciate you stopping by.

Mike Bradley: Thank you. Thanks.

Posted on March 04, 2009 06:10:36 by Blog Author