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What
is the best way to connect with clients looking to buy a home?
...And more
importantly,
how do they connect with YOU?
The
National Association of Realtors surveyed recent home buyers about
their purchase and found that 40 percent
first learned about their home from internet searches.
And, 91
percent of home buyers who used the Internet to search for a home eventually
purchased the home through a real estate agent.
"Local metropolitan multiple listing service
websites were the most popular
Internet resource, used by 56 percent of buyers;" states the survey,
"followed by real estate agent websites at 46 percent; Realtor.com accounted
for 45 percent; real estate company sites were 40 percent; other websites with
real estate listings, 38 percent; and for-sale-by-owner sites, 14 percent;
other categories were notably smaller."
88% of Home Buyers are searching the
Net
The NAR
reports that the typical homebuyer looked at a median of 12 homes over a
period of 12 weeks and used a combination of resources in their search. 88 percent used the internet
and 7 percent a real estate agent; 55 percent used yard signs, 45 percent
attended open houses, and 30 percent read newspaper ads. A buyer typically starts on-line and then
contacts an agent."
Video
is the Way to Connect with Home Buyers
Are you using the internet to its full potential? Google
is the second largest search engine on the internet. Successful real estate agents use video to
connect with potential clients, whether it's an introductory video, an expert
video, or a home or neighborhood tour. Video is a powerful way to generate leads
when customers are searching the web for information.
People are
out there searching for homes on the internet right now and looking for a real
estate agent to help them. Help them
connect with you.
Click
here to learn more about how you can Harness
the Power of Video in your Business.
Sign
up for a Free Consultation with one of our video marketing specialists and 25%
off IPTV Boyz professional Video Production Services.
Read the full report
at NAR.
photo credit: liquidnight
Posted on December 05, 2011 12:17:33 by IPTV.Boyz
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